Licensing Your Name: For the Athlete
Have you ever wondered how you can license your name? It's easier than you think. We know that as an athlete, your name is your brand....
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Sivonnia DeBarros
- Jan 9
- 2 min
Protect Your Brand: The Benefits of Trademarking for Athletes
As an athlete, your brand is one of your most valuable assets. It's what sets you apart from the competition and provides you with unique...
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Sivonnia DeBarros
- Dec 16, 2022
- 3 min
How Parents Can Help Their Athletes Monetize NIL Opportunities
Are you the proud parent of an athlete child? Make sure to stay ahead of the game by understanding how NIL plays a part in sport today!
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Sivonnia DeBarros
- Sep 19, 2022
- 2 min
What is NIL?
I get asked this question a lot: "What is NIL"? It makes sense though. NIL has caught on in the college space, but many athletes and...
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Amobi Okugo
- Oct 15, 2021
- 3 min
3 Things Athletes Can Get Sued For Trying To Build A Brand
Lebron James and Deshaun Watson were recently sued for copyright infringement for the use of photos on Instagram by the original...
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Amobi Okugo
- Sep 17, 2021
- 3 min
5 Types of Lawyers
As a professional athlete, you need a lawyer. Simple as that, there is no way around it. A lawyer is there to protect you and support you...
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Amobi Okugo
- Jul 16, 2021
- 2 min
Protect Your Business
What We Can Learn From Lebron James About Getting A Lawyer The first thing every athlete should consider before starting a business or...
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Amobi Okugo
- Jun 18, 2021
- 2 min
Federer Trademark
Things We Can Learn From Roger Federer And Protecting Your Brand Roger Federer is arguably one of the greatest tennis players of all...
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Amobi Okugo
- May 28, 2021
- 3 min
5 Things An Athlete Should Consider Protecting
Like Floyd Mayweather said, “protect yourself at all times.” As an athlete, we are susceptible to people trying to take advantage of our...
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Amobi Okugo
- Jan 8, 2021
- 3 min
Why Athletes Need Agreements
Athletes are humans too. Sometimes we forget that athletes are humans and have the capability of making mistakes just like the rest of...
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Amobi Okugo
- Dec 11, 2020
- 2 min
Marshawn Lynch & E-Commerce
Marshawn Lynch just signed a sports merchandising apparel agreement for his apparel company with Fanatics, making it the first ever deal...
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Sivonnia DeBarros
- Oct 12, 2020
- 2 min
Licensing: It will benefit your brand.
Licensing will benefit your brand. Learn the benefits and the pitfalls to stay aware.
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Sivonnia DeBarros
- Aug 31, 2020
- 2 min
COPYRIGHT & RELEASE
It's imperative to understand when a release should be provided to fully protect your IP rights.
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