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NIL Valuation vs. Actual Payout
Discover how to find your NIL's base value & gain the edge in your negotiations with large brands.
Sivonnia DeBarros
Jun 5, 20233 min read


How Parents Can Help Their Athletes Monetize NIL Opportunities
Are you the proud parent of an athlete child? Make sure to stay ahead of the game by understanding how NIL plays a part in sport today!
Sivonnia DeBarros
Dec 16, 20223 min read


Name, Image, & Likeness: Can College Athletes Monetize their Social Media?
This article discusses social media as an option for monetizing NIL and informs the reader of clear caveats to consider.
Sivonnia DeBarros
Apr 8, 20221 min read


5 Things An Athlete Should Consider Protecting
Like Floyd Mayweather said, “protect yourself at all times.” As an athlete, we are susceptible to people trying to take advantage of our...

Amobi Okugo
May 28, 20213 min read


AMBUSH MARKETING. WHAT IS IT?
As the world of athlete branding gets more complex, it’s now more important than ever that athletes are making sure they protect...

Amobi Okugo
Oct 16, 20202 min read
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